Blogger Outreach for PR: The Importance of Follow-Up
Being social media savvy, you add blogger outreach to your PR plans for a new product launch. You carefully research blogs using related keywords and competitor names to build a solid outreach list....
View ArticleCan Social Media Save Detroit?
Roxanne Darling at Bare Feet Studios recently wrote an outstanding piece on the use of social media at Ford. In How Ford Can Ramp Up It’s Social Media Turnaround Story of 2009 (nicely summarized by...
View ArticleBest of 2008: Sales & Marketing Copywriting
Want to know how to write more effective marketing and sales copy? Avoid common grammar and usage mistakes that diminish the impact of your writing? Craft more compelling headlines and ads? Combat...
View Article
More Pages to Explore .....
